2016 Rate Card

The Radio Show is the ultimate venue for connecting with Radio. There's no better place to interact one-on-one with thousands of radio professionals – from station management to CEOs, sales managers to digital and marketing directors, engineers to content curators.

  • Radio Show Marketplace

    Exhibit Space includes:

    • Exhibitor booth personnel registration – 8 badges per 100 square feet
      • Includes access to conference sessions (excludes food functions)
    • Unlimited Complimentary “Exhibits Only” Guest Pass Code
      • NEW! Includes code for ten (10) $75 off coupons for full-conference registrations
    • Company listing in the official online Radio Show exhibitor directory
    • Priority points - 10 points for participation and one point for each paid 100 sq. ft. occupied
    • Access to the pre or post-show mailing list (e-mail address included for all registrants that have opted-in to share information)
    • NEW! Lead retrieval – SWAP Mobile App Access (3 Activations)

    NEW! Radio Show Exhibitor Referral Program

    All current 2016 Radio Show exhibitors are eligible for discounts on their exhibit space for referring new exhibitors to the Radio Show

    • Referring exhibitor must be a contracted exhibitor for the 2016 Radio Show
    • Referred exhibitor must have not exhibited or sponsored at the Radio Show for two (2) years or more (past 2013)
    • $250 will be discounted off both the referred and referring exhibitor’s total exhibit space cost for the 2016 Radio Show following the completion of the 2016 Radio Show** (Maximum 2 referrals per exhibiting company)

    **If referred exhibitor cancels exhibit space or does not pay for their exhibit space for any reason, the referring exhibitor will not receive the discount

  • Sponsorship

    The following sponsorship opportunities have been created to offer your company increased exposure to the Radio Show audience. Because Radio Show sponsors make it possible to provide essential or enhanced services and activities to attendees, all sponsors will receive the recognition benefits listed below in addition to those unique to each opportunity.

    • • Sponsor recognition alongside the event or service listing when promoted in official Radio Show promotional print pieces or in electronic communications
    • • Complimentary Conference registrations to the Radio Show
    • • Sponsor’s logo with a link to corporate web site from the Radio Show Sponsor page
    • • Acknowledgement in the Sponsor ‘thank you’ advertisements appearing in the Radio Show Program and Exhibit Guide and on site ‘thank you’ signage at the Radio Show

    Premier Event Sponsorships

    Opening Party Presenting Sponsor – $25,000
    Tuesday, September 20
    8:00 - 9:30 pm
    Kick-off the start to a great Radio Show by aligning your brand with the first Radio Show Opening Party. This premier event will welcome attendees to the Radio Show and allow for relaxation and fun before the business of the event begins. Sponsorship includes extensive branding in pre-show promotion, as well as on-site branding. Sponsor will be promoted as Presenting Sponsor in all press and marketing materials, appearing as “Radio Show Opening Party, Presented by Sponsor.”

    Opening Party Supporting Sponsor – $5,000

    National Radio Award Reception – $8,250
    Wednesday, September 21
    Gain entry to the most influential individuals in radio by sponsoring the event that honors one of radio’s outstanding leaders. NAB will send invitations printed with the sponsor’s logo to an exclusive VIP guest list that consists of NAB and RAB Board Members, radio group executives and the Radio Luncheon keynote speaker. The sponsor may add 10 names to the invitation list and enjoy its own reserved table for 10 at the Luncheon following the reception.

    Radio Show Luncheon – $16,500
    Wednesday, September 21
    11:45 am – 1:15 pm
    This prominent event will honor a distinguished member of the radio industry as the 2016 National Radio Award recipient. It also features a keynote address from a prominent figure. As the sponsor, you may make brief opening remarks to over 2,000 top radio professionals; you will receive a VIP reserved table for ten at the luncheon and ten invitations to the National Radio Award Reception prior to the luncheon.

    Wednesday Headliner – Sponsor: vCreative
    Wednesday, September 21
    4:15 – 5:15 PM
    As the sponsor of this event, you may deliver welcoming remarks and your logo will be projected onto the stage screen as attendees enter and exit the session. Programming to include a high profile keynote or panel. Don’t hesitate - this sponsorship is one of the most sought after opportunities at the show.

    Advertiser Keynote and Breakfast – Sponsor: Katz Media Group
    Thursday, September 22
    7:30 am – 9:00 am
    This prominent event will feature a keynote address or panel presentation from an advertising luminary and the presentation of Radio Ink’s Radio Wayne Awards. As the sponsor, you may make brief opening remarks to over 2,000 top radio professionals and you will receive a VIP reserved table for ten at the breakfast.

    NAB Marconi Radio Awards Dinner & Show – Sponsor: HD Radio Thursday, September 22 • Reception 6:00 – 7:00 p.m. • Dinner and Show 7:00 - 9:30 p.m. As the premier event of the Radio Show, the NAB Marconi Radio Awards are bestowed only to those radio stations and personalities that have demonstrated excellence in selective categories throughout radio. Put your name beside the best in radio! Includes one reserved table at the event.

    Post Marconi Party Rights – $5,500
    Thursday, September 22
    9:30 p.m.
    NAB will provide function space and marketing for you to host your very own Reception following the Marconi Awards Dinner & Show.

    Friday Sign-Off Session – “Music and Mimosas” – $12,500
    9 – 11:00 a.m.
    One of the most exciting events at the 2015 Radio show, Music and Mimosas bringing music and entertainment to the already spectacular sessions and event line-up. Featured live entertainment by some of the up and coming artists in the industry as well as hear from major record labels! Don’t hesitate - this sponsorship is one of the most sought after opportunities at the show.

    Young Professionals Beer and Pizza Reception – $7,500
    Thursday, September 22
    Network with the up and coming executives of the Radio industry at the Beer and Pizza Reception on Thursday evening. We will provide the suite and F&B, while you provide the knowledge and content for these Young Professionals.

    S’Mores Storytime with Programmers and On Air Talent – $5,000 Wednesday, September 21
    8:30 – 10:00 p.m.
    Programmers and on-air talent have some of the best stories about starting in radio. Reach beyond the classic conference session, have fun and be inspired as you join some of radio's greatest talent on air and behind-the-scenes "around the campfire" for s’mores and story time. They will share their life lessons so you can better grow your career.

  • Marketplace Events

    Marketplace Mixer – Wednesday, September 21
    5 - 6:30 p.m.
    Make the first impression on over 2,000 radio professionals gathered at this opening celebration kicking off radio broadcasting’s top convention.

    Marketplace Coffee Breaks and Lunch – $10,000
    Capture attendees’ attention throughout the event by providing much needed coffee breaks in the Marketplace, along with lunch on Thursday. This will also allow you to distribute your promotional piece and we will provide signage featuring your logo.

  • Who do I contact about participating in the Radio Show?
    To learn about participation opportunities, or with questions about invoices or billing, please contact Mark Polla at (202) 429-4191 or mpolla@nab.org.
  • Popular Convention Items

    Conference Bags – $8,000 – Sponsored by Simpli.fi
    Dominate the Radio Show by putting your company logo prominently on the exterior of the official Radio Show Conference Bags. Just imagine attendees carrying your bag around Atlanta…then back to work! Sponsorship includes a full page ad in the Radio Show Program, two (2) conference bag inserts and four (4) complimentary registrations.

    Lanyards – $7,500 – Sponsored by HD Radio
    Every Radio Show attendee will sport your logo around his/her neck with this popular keepsake. We will produce and distribute lanyards on which only the sponsor’s logo/message will appear. Not only do these lanyards capture attention on site, this keepsake extends your exposure well after the show. Sponsorship includes a full page in the Radio Show Program and three (3) complimentary registrations.

    Notepads – Sponsor: BRS Media
    We will produce and distribute notepads containing the sponsor’s artwork, contact information, logo and message. They will be placed in the Conference Bags, in session rooms, and notepads will be given to you to distribute as desired. Sponsorship includes two (2) complimentary registrations.

  • Attendee Service Sponsorships

    Radio Show Mobile App – COMING SOON!
    Exclusive sponsorship of the Radio Show Mobile App. Includes extensive branding within the application and also branding whenever promoted! Pre-show, on-site and even following the event!

    Networking Lounge – $18,500
    The Marketplace Networking Lounge is the perfect place to meet and greet radio professionals attending the show. Open to all attendees, the Networking Lounge provides a comfortable atmosphere to talk business while enjoying some refreshments. Sponsorship includes a full page ad in the Radio Show Program, option to provide pop up banners for the Lounge, promotional items for distribution and four (4) complimentary registrations.

    Radio Show Registration Sponsorship – Sponsor: Marketron
    Sponsorship of the Radio Show Registration includes extensive branding pre-show, on-site and even following the event. Now partnering with Experient, the registration process has been redefined and offers additional opportunities to ensure the sponsor touches each registrant!

  • Thought Leadership

    Info-Session – $4,250
    This is your opportunity to program your own official Show session. We will provide the room and promote it as part of the official program…you provide the panel and content. Time slots are limited!

    Radio Show Innovation Stage
    Coming soon!

    Conference Pillar Sponsorships
    The Radio Show is built on pillars of information that are vitally important to the Radio Industry. Your business can benefit from your sponsorship of these pillars, as you receive outstanding exposure to your target audience while helping to provide compelling programming for attendees. This year’s Radio Show Pillars include:

    • • Sales & Marketing
    • • Management
    • • Programming
    • • Young Professionals

    Platinum Sponsorship Level – $7,500
    Gold Level benefits

    • • Additional Benefits for Platinum Level:
      • - Sponsor will have the opportunity to send out a dedicated e-mail to all scanned attendees of the Conference Pillar sessions (only applies to those who have opted-in)
      • - Sponsor welcome video (max length 30 seconds) will be placed on the Conference Pillar web page
      • - Opportunity to provide one (1) banner for placement in the Session hallway
      • - Premium position web tile ad on the Conference Pillar web page within the Radio Show Web site
      • - Three (3) complimentary Conference registrations to the Radio Show

    Gold Sponsorship Level – $5,000

    • • Silver Level benefits
    • • Additional Benefits for Gold Level:
      • - Sponsor may provide promotional materials to be distributed at the back of each Conference Pillar Session Room
      • - Two (2) complimentary Conference registrations to the Radio Show

    Silver Sponsorship Level – $3,000

    • • Sponsor representative will have the opportunity to make up to two (2) minutes of opening remarks at the beginning of one (1) individual conference session
    • • Sponsors logo will appear on session screen as attendees enter and exit the Session
    • • One (1) complimentary Conference registrations to the Radio Show
    • • Sponsor recognition in text next to the session listing in the Radio Show Program & Exhibit Guide, Radio Show web site and on-site signage.

  • Digital Advertising


    Radio Show Podcasts – $5,000
    New this year, the Radio Show team will be hosting weekly podcasts, featuring upcoming content for the 2016 Radio Show. Listeners will hear from panelists, steering committee members, and members of the NAB and RAB staff, to provide insight and updates on the upcoming conference in September in Nashville! Be a part of this exciting new opportunity and reach over 50,000 prospective listeners with your message!

    Promotional E-mails

    Radio Show Promotional Email Advertising – $2,000
    We will create and execute a series of Radio Show promotional e-mails sent out to over 20,000 industry professionals in the months leading up to the event. This is your opportunity to provide a 160 x 600 tower ad and a 25 word in content description with your logo which will connect back to your website.

    Dedicated Promotional E-mail – $3,500
    Limited to a very few*, these emails are your brand and message sent to Radio Show pre-registered attendees. The emails are created entirely by you and sent out directly by Radio Show on your behalf.


    Website Advertising 160x600 tower – $2,500
    The Radio Show web site (www.radioshowweb.com) is the #1 source of information for Radio Show preparation and therefore the ideal space to promote your booth location and highlight products and services in the months leading up to the event. Ads will run from the time they are received until at least 3 months following the event. Sizes are listed below and placements will vary.

  • On-Site Advertising and Promotions

    Banners – Call for details

    Hotel Opportunities
    Hotel TV Channel – $3,850
    Hotel Key Cards – SOLD
    Hotel Room Drops (In Room) – $5,500
    Hotel Room Drops (Outside Room) – $4,500

    Live Remote Broadcasts
    Attract attention to your show by broadcasting live from the Radio Show. We provide the prime space and promotion; you provide the talent and show. Morning block – $5,500
    Afternoon block – $5,500


    Radio Show Program & Exhibit Guide
    This is the official guide to the Radio Show containing Exhibitor and Session Listings. It’s the primary print piece on site and the best spot to place to promote your companies’ services and products.

    Position SizePrice
    Back Cover*3.25” x 8.25”$3,000
    Center Spread(2) 7.25” x 8.25”$2,500
    Inside Front Cover*3.25” x 8.25”$2,000
    Inside Back Cover*3.25” x 8.25”$2,000
    Page 3, 5, or 73.25” x 8.25”$1,750
    Full Page3.25” x 8.25”$1,500
    Half Page3.25” x 4”$750

    Spot Color Process: $250, 4-color Process: $500
    *All premium positions include ¼” bleed and 4-color process
    Artwork Submission Deadline: July 29, 2016

To formulate YOUR marketing plan to take advantage of this audience and the opportunities below, please contact:

Jonathan Politte
(202) 429-5426