September 24-26 | Dallas
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September 24-26 | Dallas
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Eleana Johnson

Senior Manager, Brand Advertising, Reliant
Eleana Johnson

Eleana Johnson is an accomplished brand advertiser with more than 8 years of experience in leading the strategic development and execution of advertising brand campaigns.

As senior manager of brand advertising and digital at Reliant in Houston, Texas, Eleana is responsible for the strategy and execution of brand campaigns. She oversees brand stewardship, creative development and production, media planning and buying, and managing creative and media agencies. She also leads the brandís social media and SEO teams.

Prior to Reliant, Eleana was a digital brand marketer at General Mills where she developed and executed digital campaign strategies for the companyís Pillsbury, Yoplait and Lara Bar brands.

Eleana holds a Master of Business Administration from the University of St. Thomas with a dual concentration in Marketing and Entrepreneurship. She received her Bachelor of Science in Accounting from Alabama State University. A Minneapolis native, Eleana is a member of Delta Sigma Theta Sorority and the National Black MBA Association.

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Secret Sauce: The Proof We Need for Remaining Relevant and Driving Growth

Thursday, September 26 | 1:15 p.m. – 2:30 p.m.
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