SVP, Group Director, Network Audio Activation, Carat USA
With over 20 years of experience that spans across Network and Local Audio and Local Video, Diana Anderson has emerged as a leader in the Network Audio space.
Diana has the expertise brands are looking for in today’s convergent world. Her ability to bring innovation, produce and manage outstanding work and to develop strong and lasting relationships has been proven to drive positive business results.
Diana serves as SVP, Group Director Network Audio Activation managing Carat’s network investments and integrations for both terrestrial and digital audio. She oversees a team of 12 specialists and is responsible for over $150MM in annual billings for clients including The Home Depot, Macy’s, P&G, and Grainger.
Currently high on her “to do list” is building out Carat’s programmatic audio capabilities and helping to push the industry forward in terms of implementing data to target a client’s audience and operational efficiency.