Erin Gibson is the Director of Media and Promotions at Universal Orlando Resort. She leads a talented team of Media Planning and Buying professionals that work on both Domestic and International Markets. She also oversees a Radio Broadcast Engineering Team that runs an on-site, state of art facility that hosts top-rated radio stations from key markets in FL, OUS & abroad. She came to Universal with over 20 years of Media Strategy, planning and buying experience having spent time on both the client and agency sides of the business. While the majority of her career has been spent in the tourism industry, she still has in-depth knowledge of the hospitality, healthcare, auto and retail business from having spent time in both large and small agencies that had a variety of clientele. Erin’s spare time is spent as a soccer mom and team manager. She enjoys watching her daughter play soccer and her son make amazing films and videos.