Listen Up – Advertisers Speak

September 26   •   10:30 a.m.  -  11:30 a.m.

Bonnet Creek Salon XI

On-Demand Session Video




Today’s media landscape is vast and complex – media and marketing overlap and technology has and will continue to evolve the way in which consumers engage. Advertisers and agencies today are focused on finding ways to follow, reach and engage consumer groups throughout their day. In this session you will hear from advertisers and agencies on how they are leveraging audio as part of their media mix and achieving positive results.

Moderator

Christine Travaglini
Christine Travaglini
President
Katz Radio Group

Panelists

Erin Gibson
Erin Gibson
Director, Media & Promotions
Universal Orlando Resort

Holly Halladay
Holly Halladay
Director of Marketing
Fence Outlets

Kathryn Kercher
Kathryn Kercher
Radio Consultant
Lifelock