The Agency/Broadcaster Relationship: Partnerships That Work

September 26   •   2:30 p.m.  -   3:15 p.m.

Common goals are the foundation of trusted, respected and successful partnerships, so why is there a disconnect between buyers and sellers? In this session, local agencies and local broadcasters will share challenges and best practices that will lead to partnerships that work.

Moderator

Louis Jones
Louis Jones
EVP, Media & Data
4As

Panelist

Dennis Nikles
VP Media & Analytics
&Barr